The Creative Entrepreneur: A DIY Visual Guidebook for Making Business Ideas Real

Last week I wrote about the Right Brain Business Plan as a resource for cultural entrepreneurs who want a fun, creative alternative to the traditional business planning process.  Today we’re going to explore another fun resource, The Creative Entrepreneur: A DIY Visual Guidebook for Making Business Ideas Real by Lisa Sonora Beam.

The Creative Entrepreneur is designed to meet, “the challenges creative people have with the business side of work. ” It is full of wonderful images and visuals.  You won’t get bored working through this book!

Lisa Sonora BeamThe first chapter focuses on setting up a visual journal to record the exercises offered throughout the book.

The second chapter leads you through creating a Creative Entrepreneur Mandala that helps you find, the “sweet spot” where your Heart and Meaning, Gift and Flow, Value and Profitability, and Tools and Skills intersect.

The third chapter addresses the emotional and psychological blocks creative entrepreneurs can face with exercises like creating a left-brain/right-brain map.

The fourth chapter delves into creating a visual strategic plan which includes making a SWOT chart, and determining what your objectives are, and the strategies and tactics you’re going to use to achieve them.

The final, and fifth chapter discusses promotion, marketing and branding.

You can learn more about The Creative Entrepreneur, and Lisa Sonora Beam on her website, her blog Less Stress, More Joy: Adventures in Creative Entrepreneurship, and her Twitter feed, @LisaSonoraBeam

Also, check out:

Britt Bravo also blogs for Have Fun * Do Good, BlogHer, and WE Volunteer.  She is a Big Vision Consultant.

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About Britt Bravo

Britt Bravo is a social web consultant and career coach who helps artists, entrepreneurs and nonprofits realize their big visions and be a powerful force for good. In addition to the GCCE blog, she writes for three blogs: Have Fun Do Good, BlogHer, and WE tv's WE Volunteer blog. She also produces the Big Vision Podcast and the Arts and Healing Podcast, and hosts Echoing Green’s podcast, Be Bold: Create a Career with Impact. Bravo is a frequent speaker and trainer who has presented at events such as the Craigslist Foundation Nonprofit Boot Camp, Bioneers Conference, Stanford Women’s Leadership Conference, San Francisco Writers Conference, Global Engagement Summit, and the BlogHer Conference. Her personal blog, Have Fun * Do Good, is one of the top ten blogs on the List of Change, and her Twitter feed @bbravo is on Social Edge’s list of “Top 100 Tweeps to Follow.” In 2007, her local paper, the East Bay Express, named her the Best Podcaster/Blogger Most Dedicated to Social Change. You can find out more about her work at

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