Facebook Page Tips for Cultural Entrepreneurs

With more than 300 million active Facebook users, and more than 10 million users becoming fans of Pages each day, it’s difficult to think of a good reason for not creating a Facebook Page for your cultural enterprise, but where to start?

Let’s check out some bloggers’ tips for creating effective Facebook Pages:

In her post, 10 Tips for an Effective Nonprofit or Do-Good Facebook Fan Page on BlogHer, Beth Kanter recommends thinking about your Facebook Page Name, and custom URL before  setting your Page up, because you can’t change it. For example, Numi Tea’s Page name is “Numi Tea,” and its URL is http://www.facebook.com/numitea.  She also recommends using badges and Fan Box Widgets to promote your Page on your website, or blog.

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Kickstarter: Funding Platform for Artists, Designers, Filmmakers, Musicians, Journalists, Inventors, Explorers . . .

Kickstarter helps artists, inventors, and other creative folks crowdsource the funding of their projects—how cool is that?

Project creators ask people to make a “pledge” to fund their project, if they reach their funding goal.  They can also offer incentives for people to support their project. For example, The New York Times article, A Few Dollars at a Time, Patrons Support Artists on the Web, tells the story of a music producer who offered an advanced copy of his album to people who pledged $15. Continue reading